Designers Alvaro Roche and Elsa Arcila have traveled the world for fashion—with stops in France, Venezuela, and Italy—but it wasn’t until they got to Washington that they decided to set down roots. Following years of experience in the industry, including Roche’s stint with designer Gianfranco Ferré and Arcila’s degree from LA’s esteemed Fashion Institute of Design & Merchandising (FIDM), the pair noticed a void in the style scene of their new hometown, and decided to take it upon themselves to fill it. Thus was born Aroche, their namesake fashion label whose inaugural collection of minimalist flats, patterned clutches, and customizable totes debuted online in early March. We caught up with the designers to hear more about Aroche’s origin and what’s next for the brand.
How and when did you decide to launch an accessories line?
Alvaro Roche: In the past three years, we’ve noticed a higher success rate in online brands. We want to be a part of that success. We also wanted to change the reputation that Washingtonians are unfashionable. DC is the capital of the US, after all! I was especially interested in customizing and personalizing bags. When we started figuring out who our target customers were, we realized shoes were the perfect product to complete the picture—light, well-proportioned nylon/leather bags and funky, comfortable flats.
Alvaro, you attended Parsons and worked for Ferré while Elsa gained fashion experience at FIDM. Can you give us an example of how you’ve applied skills from those experiences in creating Aroche?
AR: I worked at Ferré during a time when art and fashion were almost indistinguishable. It was a very free and creative period. I cofounded EPK, a children’s clothing line, and was designing thousands of items per year. I learned how to hone that creativity into salable products at an industrial and affordable level. When Elsa and I first talked about Aroche, we agreed it had to be the marriage of two concepts: great design and affordability. Instead of working on thousands of styles, we focused our attention on making sure the sizes, details, and proportions were perfect. We could only do that if we kept the collection small.
Elsa Arcila: At FIDM, I was exposed to new technologies and multichannel marketing. It helped me envision the strategy that Aroche would take as a brand. I also learned that e-commerce was the future of marketing and retail.
Cameron St. Clair Archer’s designs for her namesake jewelry line are a study in perfectly chic contrasts: Blend one part industrial (she works with reclaimed metals) with a dash of tough (hello, spikes and chains), and mix in a bit of earthy, organic beauty (thanks to the raw stones and delicate gems). Finish with a healthy dose of asymmetry and some lush color, and the result is that sweet spot between sculptural cool and endless wearability. Archer launched the line in 2010 after teaching herself to rework her own jewelry, and now it’s a full-time job.
We stopped by her Bloomingdale workspace recently to see where the magic happens, and chatted with her about why she likes working in DC, and how abstract concepts like spontaneity and adventure inspire her designs. Read on for the scoop—and peep her seriously gorgeous creations.
Tell us a little about your background. How did you end up designing jewelry?
I’ve always been pretty crafty, and I love using my hands—the dirtier the better, be it painting, sanding, drilling, refinishing, gluing, you name it. I suppose the jewelry came about from a real lack of creative expression at a previous job. I was hungry for it, and started to take apart/recreate jewelry I already owned just to see if it was something I enjoyed doing. I did some research and started buying simple starter materials. I would stay up very late designing, and I’d wear my creations the next day. I started getting compliments, and women would ask me who the designer was and where they could buy pieces. Thus, Saint Clair Jewelry. There’s something equally meditative and invigorating about designer jewelry—the combinations truly are endless.
How would you describe the Saint Clair customer?
The Saint Clair woman is not afraid to take risks. She stands out in a crowd; she is a leader, a thinker, an empowered woman who knows what she wants. She appreciates and practices openness and inclusiveness. She is a risk-taker, she’s goofy—unapologetically so—and, more important, she is confident, which is the most beautiful piece of jewelry anyone can own.
How has your work evolved since you started designing?
I definitely take more risks. I lean more toward asymmetrical designs, and I don’t stick to one genre. I also am not so obsessed with following the latest and greatest trends, which I’ve learned can really inhibit creative freedom. I make things I like—things that feel right—and I put myself out there. Like I said, design possibilities are truly endless, and if you limit yourself to one genre, it becomes a bit sticky.
When we started our phone conversation with Jessica Alba last week—she from nearby her Beverly Hills home, Shop Around from our DC office—we felt like we were talking to a girlfriend. She was nice, down-to-earth, disarmingly real, and pretty damn funny, which was refreshing because that’s how we felt about her new book, The Honest Life: Living Naturally and True to You. Unlike most celebrity lifestyle how-to tomes, Alba’s is surprisingly helpful, well-written, resourceful, and realistic. The 31-year-old mom of two offers tips and insight into creating an eco-friendly and healthy lifestyle for herself and her family—and does it in a way that doesn’t make us roll our eyes at the sheer impossibility of it all (ahem, Gwyneth Paltrow). We meant to talk clothes and trends with Alba, since she’ll be in Bethesda on Friday signing copies of her book at the Front Row fashion extravaganza, but she was so fun to talk to about her writing process and her future in acting that we didn’t get a chance. Plus we already know the girl can dress.
Your new book seems really well-researched and thoughtful—how did you become an expert in this sort of eco-friendly lifestyle realm?
Well, I wouldn’t call myself an expert, necessarily. I gathered the information over five years, and then it took about one year to format it and turn it into a book. And it was so difficult to gather [the information], which I did along the way as things affected me throughout my own life and personal experiences.
But you were able to dissect it and filter it into a book that is really easy to read, even for those of us who aren’t familiar with these sorts of toxic versus non-toxic issues.
The information is pretty dense, and unless you’re a scientist, you’re going to be like, “What the heck are you talking about?” But I knew there were things that weren’t good and that I wanted to avoid that touched parts of my life, from beauty to food to materials for my home. So it was such a daunting process to decipher it all, but I felt it was super-necessary. I mean, I wish I had this handbook and guidebook when I was learning and a new mom.
Alyson Cambridge is, of course, most famous for her spectacular voice: She’s a professional operatic soprano who’s in town for her fourth season with the Washington National Opera, performing as Julie in the Kennedy Center’s Show Boat, which opens Saturday.
Turns out this Arlington native is also a bit of a fashionista. She’s a brand ambassador for contemporary designer Monika Chiang and iconic jeweler Chopard, and girl likes to rock a look. We chatted with the singer recently about her personal style, and—bonus!—scored some of her insider secrets on what to wear for an opening-night performance.
How did you become interested in fashion?
I’ve always been into fashion since I was a little girl. I loved reading fashion magazines. I had to wear a uniform through eighth grade, and then when I got to high school I was so excited to be liberated from the uniform and be able to experiment and try new things. I was always very keen on whatever the new trends were at the time. I remember in high school I would come out for my dad to take me to school, and he would literally step out of the car, point his finger, and say, “Get back in the house!” because my skirt was too short. And I would say, “Dad, that’s what everyone’s wearing!” I would get made fun of because I was always wearing these tall or bright funky shoes and I always liked to experiment. But as much as I liked trends, I always wanted to have something that was a little different and uniquely Alyson. So I’ve tried to carry that through my fashion sense as I’ve evolved as a person and as a performance artist. I try to be conscious of the environment I’m in and wear things that are appropriate, but I also like to show my own personal style.
And what is your personal style?
I tend to be drawn to color; I’m drawn to things that are sophisticated and chic but have an edge to them. I might wear a form-fitting, classic, structured dress, but I’ll add some heels in a bright color or that have some spikes. Something that makes it pop and makes it a little different.
It didn’t take long for Carla Cabrera and Ashley Turchin to start dreaming up a fresh retail project. (If you think their names sound familiar, here’s why: Cabrera’s the fashion blogger behind the President Wears Prada, and Turchin’s past partnerships included a gig selling killer vintage for La Petite Marmoset, which closed in January.)
“It was kind of instant chemistry,” says Cabrera. “We started brainstorming within a year of meeting.”
The fruit of that brainstorm sesh? Anthom, which the stylish pair—along with their Web designer/photographer/creative mastermind, Marshall Johnson—launch this week as a Web-based retail concept specializing in emerging designers, exclusive pieces, and commissioned collaborations.
We recently had the chance to chat with Cabrera about the new venture. Read on to get the scoop on the project and Cabrera’s pet faves from the store’s offerings, then click through the gallery to snag a sneak peek of some of Anthom’s über-stylish wares.
In 2009, Jason Wu was just baby-stepping into the fashion world when Michelle Obama put his designs on global display, wearing his ivory one-shoulder gown with appliqué to President Obama’s first inaugural ball. In January, when Mrs. Obama opted once again for a Wu inaugural dress, this time a red velvet and chiffon number, it was clear the Taiwanese-born, New York-based fashion designer was one of the First Lady’s favorites—and now a bona fide star in the industry. (FLOTUS also wore a red and black Wu dress to February’s State of the Union address.) Wu will be in Chevy Chase on April 11 for a trunk show and appearance at Saks Fifth Avenue, as well as to host his fall 2013 ready-to-wear collection on the runway at the third annual Great Ladies’ Luncheon, which will take place in a New York Fashion Week-inspired tent being constructed in the parking area adjacent to the store. Prior to his visit, we had the opportunity to chat with Wu about inspiration for his new collection and why no one ever tells the First Lady what to wear.
For nine seasons, What Not to Wear has been a staple fashion reality show, there for you when nothing else is on. We’ve watched Stacy and Clinton play fairy godparents to countless sweatpants-clad Cinderellas as they diagnose the self-esteem problems beneath the tapered acid-wash denim their subjects just can’t let go of.
While London’s trademark sass may be front and center in every episode, her personal ups and down have, until recently, stayed behind the scenes. In her new book, The Truth About Style, London gives longtime fans a look at her own transformation—from a child plagued by severe psoriasis to a young woman with an eating disorder and, finally, to the empowered fashion guru who isn’t going to let anyone get away with wearing a dickey.
As a founding editor of InStyle—an automatic “fashion guru” qualifier— Hal Rubenstein knows the good stuff when it comes to living well and dressing accordingly. Already the author of 100 Unforgettable Dresses and Paisley Goes With Nothing: A Man’s Guide to Style, Rubenstein has recently put together a new book of rules based on articles from 1950’s “culture bible,” Gentry magazine. The Gentry Man: A Guide for the Civilized Male features Rubenstein’s top picks of Gentry articles bound into an essential handbook of all the things a guy needs to know: what to wear to the beach or on the slopes; how to make a quiche Lorraine or win a game of chess; and which liquors complete your home bar. Rubenstein, who on Thursday will be in Washington for a soiree and book signing at the Dupont Circle showroom of custom clothier Alton Lane, chatted with us about style’s most essential elements, Mitt Romney’s hairstyle, and who could be the modern-day Beau Brummell.
By Kate Bennett
Slideshow: Paper Clothes by Isabelle de Borchgrave
At first glance, the dresses in the “Prêt-à-Papier” exhibition at Hillwood Museum, which opens to the public today, look as though they are made of rich cloth—silks and taffetas, damask and delicately pleated cotton. However, the full-scale replicas inspired by historical fashions—from fanciful 18th-century ballgowns to turn-of-the-century Lanvin, Poiret, and Fortuny creations—aren’t made of fabric at all. Rather, they’re constructed solely (and painstakingly!) from paper. Each “seam” is carefully glued; each sleeve of “lace” has been crumpled, ironed, smoothed, and fluffed into delicate layers; each button and pearl is a tiny roll of paper, worked, reworked, glazed and painted to trompe l’oeil perfection, all under the guidance and expert hands of Isabelle de Borchgrave, the Belgian artist whom Hillwood ingeniously snagged to dream up this exhibition.
You need to see “Prêt-à-Papier” to really understand de Borchgrave’s phenomenal work. Fashion lover or no, the dresses and the Hillwood setting—in and among the insanely luxe art, furnishings, and accoutrements of the late Marjorie Merriweather Post—make this a must-visit exhibition. We had a chance to talk with de Borchgrave to learn a bit more about her process.
Remember Worn Magazine? The big, broad publication with the amazing photography that explored the ins and outs of emerging DC fashion and art, making what was once thought to be an underground scene actually legit? And remember when it ended, somewhat abrubtly, after just three issues? Well, now it’s back, and editor in chief Nicole Aguirre has reentered the DC fashion scene with a bang. “I wanted to leave the door open for whatever felt right—and I think this feels incredibly right,” she says of bringing back her publication, now with a new creative director of men’s fashion, a new international commerce site, and a readiness to embrace our changing fashion scene head on. We chatted with Aguirre, back in the city for just over a month, about where she’s been, what’s new, and what’s next.