Forget nose jobs--chins are in, according to the American Society of Plastic Surgeons.
New statistics released by the organization show that chin augmentation is the latest must-have when it comes to the $10 billion plastic surgery industry. "Chinplants" were the fastest growing type of plastic surgery in 2011, more than breast augmentation, liposuction, and Botox combined.
Interestingly enough, the American Society of Plastic Surgeons found the 71 percent rise of chin augmentation was across all demographics. And whil 91 percent of all cosmetic procedures are performed on women, the increase was highest among men, at 76 percent. The largest increase was seen in patients 40 or older, at 77 percent.
So why are chins suddenly all the rage? The rise of technology, of course.
"People see themselves on video chat, [and] they may notice that their jawline is not as sharp as they want it to be," ASPS president Malcolm Z. Roth said in a statement. "Chin implants can make a dramatic difference."
Chins and jawlines are some of the first areas to show signs of aging, he added.
Other popular cosmetic surgical procedures that saw a significant increase in 2011 were lip augmentations, butt implants, and butt lifts. Also notable is that facelifts became one of the top five cosmetic surgical procedures since 2004, replacing tummy tucks.
Breast augmentation has remained the most popular cosmetic surgical procedure for the past five years.
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