Brian Donahue, CEO

Brian Donahue knows the power of unconventional storytelling and is redefining the art of media and digital communications.

For two decades, he’s been using his creativity to make brands and leaders break through and stand out. His agency, CRAFT, is an idea factory, turning ordinary stories into something that sticks.

At CRAFT, they don’t just talk; they make every word count and every piece of creative change the way audiences think.

Brian’s mantra? In a world where media is always changing, the secret to making your brand connect and shine is to be bold and adaptable. It’s about saying something that matters to the people who matter most, turning them from just listeners into believers and loyal customers.