Luxury Home Sales: Under Armour’s Kevin Plank Buys a Georgetown Mansion

The house has a prestigious pedigree.
Under Armour CEO Kevin Plank with Desiree Jacqueline (D.J.) Plank. Photograph by Andrew Propp.
Under Armour CEO Kevin Plank with Desiree Jacqueline (D.J.) Plank. Photograph by Andrew Propp.

Kevin Plank, the 40-year-old billionaire founder of Under Armour, has reportedly just closed
on one of Georgetown’s most glamorous mansions, which comes complete with eight bedrooms
and a ballroom. Plank paid in the vicinity of $8 million for the sprawling house at
1405 34th Street, Northwest, according to a well-connected source. It was put on the
market with an asking price of $8.9 million by
Deborah Winsor, who recently bought and moved into the former Dumbarton Street home of disgraced IMF chief
Dominique Strauss-Kahn. Winsor’s husband,
Curt Winsor, died last year. Winsor paid $3.3 million for the DSK house.

Plank’s new home, his second in Georgetown, comes with a glamorous provenance. It
was the home of an American aristocrat, former ambassador
David K.E. Bruce and his wife,
Evangeline Bruce. They entertained often and put the ballroom in particular to good use. In its time
it was the gathering place of Georgetown society. David Bruce died in 1977. Evangeline
lived there until her death in 1995. Between the Bruces and the Winsors, it was home
to biographer
David Michaelis—who has written books about cartoonist Charles M. Schultz and artist N.C. Wyeth—and
his then-wife,
Clara Bingham.

Plank’s wildly successful sports apparel business was founded in Baltimore. He attended
Georgetown Preparatory School in Bethesda, St. John’s College High School in DC, and
the University of Maryland.

The Georgetown house reportedly purchased by Under Armour founder Kevin Plank. The property house extends to the end of the block. Photograph by Carol Ross Joynt.

*This article has been updated from a previous version.

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