The DC mayoral race is hitting the airwaves today, with Council member Tommy Wells making a two-week ad buy on cable news channels. Wells is pushing out two spots, both of which quiz viewers on his favorite issue of campaign ethics.
Both ads test voters’ knowledge of Jeffrey Thompson, the DC businessman suspected of financing an illicit “shadow campaign” on Mayor Vince Gray’s behalf in 2010 with $653,000 in unreported contributions. The first one asks which candidate has taken reported contributions from Thompson and his network of donors in the past—Gray, or leading challenger Muriel Bowser. (The answer is both.) The second commercial, using the same format music, asks how many “major” candidates in the eight-person Democratic field have taken money from Thompson’s people. (The answer is one: Wells, though also-rans like Reta Jo Lewis, Carlos Allen, and Andy Shallal haven’t taken money from Thompson, either.)
The ads continue Wells’s skewering of his opponents for their fundraising tactics, but he is also gambling that voters in the April 1 Democratic primary are familiar Thompson, the key figure in the federal investigation into Gray’s 2010 campaign.
“The Average man on the street would not know who Jeffrey Thompson is,” Wells’s campaign manager Chebon Marshall admits. “But there are high-information voters here.”
Wells needs those voters to be as high-information as Marshall predicts. An independent poll released Tuesday put him in fourth place with just 12 percent of likely voters, well behind Gray, at 28 percent, and Bowser, who got 20 percent, and nipping at Jack Evans, with 13 percent.
“I will definitely need some help,” Wells said Wednesday night following a debate hosted by WAMU.
Benjamin Freed joined Washingtonian in August 2013 and covers politics, business, and media. He was previously the editor of DCist and has also written for Washington City Paper, the New York Times, the New Republic, Slate, and BuzzFeed. He lives in Adams Morgan.
DC Mayoral Race Hits the Airwaves
Tommy Wells buys the first television ads of the race with a pop quiz on campaign ethics.
The DC mayoral race is hitting the airwaves today, with Council member Tommy Wells making a two-week ad buy on cable news channels. Wells is pushing out two spots, both of which quiz viewers on his favorite issue of campaign ethics.
Both ads test voters’ knowledge of Jeffrey Thompson, the DC businessman suspected of financing an illicit “shadow campaign” on Mayor Vince Gray’s behalf in 2010 with $653,000 in unreported contributions. The first one asks which candidate has taken reported contributions from Thompson and his network of donors in the past—Gray, or leading challenger Muriel Bowser. (The answer is both.) The second commercial, using the same format music, asks how many “major” candidates in the eight-person Democratic field have taken money from Thompson’s people. (The answer is one: Wells, though also-rans like Reta Jo Lewis, Carlos Allen, and Andy Shallal haven’t taken money from Thompson, either.)
The ads continue Wells’s skewering of his opponents for their fundraising tactics, but he is also gambling that voters in the April 1 Democratic primary are familiar Thompson, the key figure in the federal investigation into Gray’s 2010 campaign.
“The Average man on the street would not know who Jeffrey Thompson is,” Wells’s campaign manager Chebon Marshall admits. “But there are high-information voters here.”
Wells needs those voters to be as high-information as Marshall predicts. An independent poll released Tuesday put him in fourth place with just 12 percent of likely voters, well behind Gray, at 28 percent, and Bowser, who got 20 percent, and nipping at Jack Evans, with 13 percent.
“I will definitely need some help,” Wells said Wednesday night following a debate hosted by WAMU.
Benjamin Freed joined Washingtonian in August 2013 and covers politics, business, and media. He was previously the editor of DCist and has also written for Washington City Paper, the New York Times, the New Republic, Slate, and BuzzFeed. He lives in Adams Morgan.
Most Popular in News & Politics
See a Spotted Lanternfly? Here’s What to Do.
Meet DC’s 2025 Tech Titans
Trump Travels One Block From White House, Declares DC Crime-Free; Barron Trump Moves to Town; and GOP Begins Siege of Home Rule
The “MAGA Former Dancer” Named to a Top Job at the Kennedy Center Inherits a Troubled Program
Patel Dined at Rao’s After Kirk Shooting, Nonviolent Offenses Led to Most Arrests During Trump’s DC Crackdown, and You Should Try These Gougères
Washingtonian Magazine
September Issue: Style Setters
View IssueSubscribe
Follow Us on Social
Follow Us on Social
Related
These Confusing Bands Aren’t Actually From DC
Fiona Apple Wrote a Song About This Maryland Court-Watching Effort
The Confusing Dispute Over the Future of the Anacostia Playhouse
Protecting Our Drinking Water Keeps Him Up at Night
More from News & Politics
Bondi Irks Conservatives With Plan to Limit “Hate Speech,” DC Council Returns to Office, and Chipotle Wants Some Money Back
GOP Candidate Quits Virginia Race After Losing Federal Contracting Job, Trump Plans Crackdown on Left Following Kirk’s Death, and Theatre Week Starts Thursday
5 Things to Know About “Severance” Star Tramell Tillman
See a Spotted Lanternfly? Here’s What to Do.
Patel Dined at Rao’s After Kirk Shooting, Nonviolent Offenses Led to Most Arrests During Trump’s DC Crackdown, and You Should Try These Gougères
How a DC Area Wetlands Restoration Project Could Help Clean Up the Anacostia River
Pressure Grows on FBI Leadership as Search for Kirk’s Killer Continues, Kennedy Center Fires More Staffers, and Spotted Lanternflies Are Everywhere
What Is Free DC?