The DC mayoral race is hitting the airwaves today, with Council member Tommy Wells making a two-week ad buy on cable news channels. Wells is pushing out two spots, both of which quiz viewers on his favorite issue of campaign ethics.
Both ads test voters’ knowledge of Jeffrey Thompson, the DC businessman suspected of financing an illicit “shadow campaign” on Mayor Vince Gray’s behalf in 2010 with $653,000 in unreported contributions. The first one asks which candidate has taken reported contributions from Thompson and his network of donors in the past—Gray, or leading challenger Muriel Bowser. (The answer is both.) The second commercial, using the same format music, asks how many “major” candidates in the eight-person Democratic field have taken money from Thompson’s people. (The answer is one: Wells, though also-rans like Reta Jo Lewis, Carlos Allen, and Andy Shallal haven’t taken money from Thompson, either.)
The ads continue Wells’s skewering of his opponents for their fundraising tactics, but he is also gambling that voters in the April 1 Democratic primary are familiar Thompson, the key figure in the federal investigation into Gray’s 2010 campaign.
“The Average man on the street would not know who Jeffrey Thompson is,” Wells’s campaign manager Chebon Marshall admits. “But there are high-information voters here.”
Wells needs those voters to be as high-information as Marshall predicts. An independent poll released Tuesday put him in fourth place with just 12 percent of likely voters, well behind Gray, at 28 percent, and Bowser, who got 20 percent, and nipping at Jack Evans, with 13 percent.
“I will definitely need some help,” Wells said Wednesday night following a debate hosted by WAMU.
Benjamin Freed joined Washingtonian in August 2013 and covers politics, business, and media. He was previously the editor of DCist and has also written for Washington City Paper, the New York Times, the New Republic, Slate, and BuzzFeed. He lives in Adams Morgan.
DC Mayoral Race Hits the Airwaves
Tommy Wells buys the first television ads of the race with a pop quiz on campaign ethics.
The DC mayoral race is hitting the airwaves today, with Council member Tommy Wells making a two-week ad buy on cable news channels. Wells is pushing out two spots, both of which quiz viewers on his favorite issue of campaign ethics.
Both ads test voters’ knowledge of Jeffrey Thompson, the DC businessman suspected of financing an illicit “shadow campaign” on Mayor Vince Gray’s behalf in 2010 with $653,000 in unreported contributions. The first one asks which candidate has taken reported contributions from Thompson and his network of donors in the past—Gray, or leading challenger Muriel Bowser. (The answer is both.) The second commercial, using the same format music, asks how many “major” candidates in the eight-person Democratic field have taken money from Thompson’s people. (The answer is one: Wells, though also-rans like Reta Jo Lewis, Carlos Allen, and Andy Shallal haven’t taken money from Thompson, either.)
The ads continue Wells’s skewering of his opponents for their fundraising tactics, but he is also gambling that voters in the April 1 Democratic primary are familiar Thompson, the key figure in the federal investigation into Gray’s 2010 campaign.
“The Average man on the street would not know who Jeffrey Thompson is,” Wells’s campaign manager Chebon Marshall admits. “But there are high-information voters here.”
Wells needs those voters to be as high-information as Marshall predicts. An independent poll released Tuesday put him in fourth place with just 12 percent of likely voters, well behind Gray, at 28 percent, and Bowser, who got 20 percent, and nipping at Jack Evans, with 13 percent.
“I will definitely need some help,” Wells said Wednesday night following a debate hosted by WAMU.
Benjamin Freed joined Washingtonian in August 2013 and covers politics, business, and media. He was previously the editor of DCist and has also written for Washington City Paper, the New York Times, the New Republic, Slate, and BuzzFeed. He lives in Adams Morgan.
Most Popular in News & Politics
What It Felt Like for a Virginia Marching Band to Win Metallica’s Contest
What’s IN and OUT in DC Restaurant Trends for 2024
Introducing 8 of DC’s Most Stylish
Best of Washington 2023: Things to Eat, Drink, Do, and Know Right Now
Washingtonian Magazine
May 2024: Great Getaways
View IssueSubscribe
Follow Us on Social
Follow Us on Social
Related
13 Major Concerts and Music Festivals in the DC Area This Spring
Mary Timony on Her Emotional New Album, “Untame the Tiger”
The Beatles in DC: A New Exhibit in Maryland Looks Back on Early Beatlemania
Northern Virginia High School Wins Metallica’s Marching Band Competition
More from News & Politics
Democrats and Republicans Pass Balls, Not Bills, at Congressional Soccer Game
3 New Memoirs by Prominent Women
Everything You Wanted to Know About Urban Bear Sightings but Were Afraid to Ask, Because Who Wants to Get That Close to a Bear?
Rockville Police Are Searching for Culprits of a $4,500 Pickleball Paddle Heist
Dozens of Vintage Planes Will Fly Over the National Mall This Saturday
PHOTOS: “Rupaul’s Drag Race” Queens Work It at the National Mall
Meet the NIH Detectives Cracking Medicine’s Toughest Cases
5 of DC’s Most Interesting Ideas for Revitalizing Chinatown