Digital Advertising Guidelines

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BANNER ADS

Ad sizes offered (in pixels)

  • 970×250
  • 970×90
  • 300×600
  • 300×250
  • 600×300
  • 320×50
    **If running a section sponsorship, please send all ad sizes above

Specifications

  • Include hyperlink
  • File formats accepted: Jpeg, gif, HTML5, and third party tags
  • File size: must be less than 1MB
  • Image DPI: 72 pixels/in (2x DPI is available)
    **We follow IAB display ad standards for unlisted specs.

Materials Deadline

  • Submit all materials at least 3 business days before scheduled run.

Where To Send

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HOMEPAGE TAKEOVER

Ad sizes required (in pixels)

  • 970×90 (contracted size for pushdown)
  • 970×250 (expanded size for pushdown)
  • Additional 970×90 (lives in fixed spot under expandable unit)
  • 600×300
  • 300×250 (serves in the 600×300 spot on mobile)
  • 320×50 (contracted size for mobile pushdown)
  • 320×250 (expanded size for mobile pushdown)

Specifications

  • Include hyperlink
  • File formats accepted: Jpeg, gif, HTML5, and third party tags
  • File size: must be less than 1MB
  • Image DPI: 72 pixels/in (2x DPI is available)
    **We follow IAB display ad standards for unlisted specs.

Materials Deadline

  • Submit all materials at least 3 business days before scheduled run.

Where To Send

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 E-NEWSLETTERS

 Specs

  • 300×250 jpeg
  • 35 character headline (max)
  • 40 words of text (max)
  • Hyperlink(s)

Materials Deadline

  • Submit all materials at least 3 business days before scheduled run.

Where To Send

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DEDICATED EMAILS

Specs

  • 600×1000 jpeg or png
  • HTML also accepted
  • Subject line
  • Hyperlink

Materials Deadline

  • Submit all materials at least 3 business days before scheduled run.

Where To Send

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Contacts

  • Amber Pospisil, Digital Operations Manager: apospisil@washingtonian.com
  • Advertising Department: 202-296-1246

 

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