While we can thank Greta Gerwig’s upcoming Barbie movie for the truly A-plus photos of Margot Robbie and Ryan Gosling rollerblading in matching neon Spandex, we can also thank the film for the rise of a newly coined design moment: Barbiecore.
Yes, there’s another “core” aesthetic moment happening (also on the list: cottagecore, regencycore, goblincore), and this one is pretty much as it sounds—a movement centered around flouncy touches like hot pink, frills, and rhinestones. Google searches for “Barbiecore” soared this summer, and celebrities like Anne Hathaway and Zendaya have embraced the palette in their red carpet wardrobes.
Incorporating Barbiecore into your home decor is a fine line: Too much, and you’ll go full-on Dream House. That’s why we asked three local designers to give us tips on how to use the trend in ways that are more subtle allusion, rather than waiting on Skipper and Ken to come over for a rager.
“To me, nothing screams Barbie like pink velvet bedding,” says DC designer Evelyn Pierce Smith. “It is glamorous and feminine like Barbie, and is soft and inviting and feels luxurious.”
Another way to subtly inject the iconic blonde figurine into your home: A touch of pink wallpaper.
“For a Barbiecore moment that does not dominate the entire room, wallpaper the interior of a cabinet with a whimsical pink wallpaper,” says DC designer Carmel Greer. “Wallpapering the interior of a glass cabinet can be an unexpected moment in a room, or if you are keeping your Barbiecore on the down-low, wallpaper the interior of a bar cabinet or kitchen bar area.”
Actual furniture > plastic Barbie furniture. You can embody the Barbster without resorting to something childish—plus, many of these pieces make for fun statements, says DC designer Mariella Cruzado. “They showcase some of the feminine silhouettes and fun curves that are signature of the icon we all know and love,” she says.