This Is the Easiest Way to Shop on Instagram

Instagram has a you-can't-shop-here problem. This tool fixes that.

Like to Know It is the best Band-Aid on the you-can’t-shop-Instagram problem right now, and it’s free to join and easy to understand. Bloggers use the platform to create affiliate links for the products they post about, and when a Like to Know It user likes a photo that includes a Like to Know It URL in the caption, the company e-mails shopping details for the tagged items in the photo. Voilà! You’re one step closer to owning those lace-up Aquazzura pumps your fave fashion blogger posted from brunch last weekend.

Fashion editor Sarah Zlotnick can be reached at

This article appears in the October 2015 issue of Washingtonian.

Sarah is the Editor-in-Chief of Washingtonian Bride & Groom, and writes about weddings, fashion, and shopping. Her work has also appeared in Refinery29, Bethesda Magazine, and Washington City Paper, among others. She is a Georgetown University graduate, lives in Columbia Heights, and you can find her on Instagram at @washbridegroom and @sarahzlot.