The result of a rare collaboration between America’s highest powers of politics and
Barack Obama and
Anna Wintour, respectively—23 designers last
year launched the Runway to Win line,
a collection of pro-Obama merchandise sold during the peak of
the President’s reelection
campaign. While the original collection (which featured
patriotic merch by Marc Jacobs,
Diane von Furstenberg, and others) is long gone, we were
pleasantly surprised to find
a few new items at the official Presidential Inauguration
Store, which opened at Metro
Center this weekend.
First Lady favorites Tracy Reese and Narciso Rodriguez are among the designers behind
the new mini lineup. The eight T-shirts, tote bags, and hoods ($45 to $75) are refreshingly
casual and affordable, and the hallmarks of each label—like Tory Burch’s double-T
logo—are hidden; the name “Obama” steals the attention on each piece.
Shop the collection at the Presidential Inauguration Store at 1155 F Street, Northwest
(open until January 25) or online.