If you’re familiar with Lou & Grey, your exposure likely began in a Loft store, which has hosted the “free spirited” sister line since it launched in 2014. Loungewear styles and soft knits (anything called a “Cozyup Sweater Coat” gets two thumbs up in our book) are staples of the dressed-down Ann Inc. brand.
The first Lou & Grey stand-alone opened in Massachusetts in 2014, and since then the brand has only opened a handful of other boutiques, primarily marketing the products from within Loft stores. The new boutique opening at Tysons Corner Center on November 21 will be just the tenth Lou & Grey stand alone in the country.
Besides their complete collection of livable clothing (we plan on spending the duration of winter in this cashmere hoodie), Lou & Grey boutiques also curate products from outside artisans. The store also plans to collaborate with local retailers, hosting products from Virginia-based Beth Sperlazza Pottery and Casey Seawell Freeman Ceramics.
No longer will local shoppers have to hunt through Loft for the limited collection of Lou & Grey products–starting in November, they can get all the cozy goodness first-hand at Lou & Grey at 1961 Chain Bridge Road, Space #H3AU in McLean.
Caroline Cunningham joined Washingtonian in 2014 after moving to the DC area from Cincinnati, where she interned and freelanced for Cincinnati Magazine and worked in content marketing. She currently resides in College Park.
