New Blow-Dry Concept Flow Debuts in Reston

The ultra-girly salon costs even less than the affordable Drybar.

By: Diana Elbasha

Get excited, blowout fanatics: There’s a new place for you in town.

Flow Blowout and Beauty Bar, the newest blowout-only salon in Washington, opened its doors last week in Reston. With a bargain rate of $35 and the bonus of makeup and threading services, Flow provides another great option besides our current favorite, Drybar, as our go-to blowout spot.

Owner and fashion designer Samira Atash, who worked in New York City for a decade, says she couldn’t find a good blowout close to home when she moved back to Virginia. “I’ve been blowing out my hair for so long, and when I came to Northern Virginia, I really couldn’t find a place to get it done,” she says. “So I said, ‘You know what, I’m going to open one.’”

And she did—right in her own neighborhood. With its retro floral decor and bubblegum-pink walls, Flow is ultra-girly and inviting, as is its Teddi Cranford-trained staff. There are eight “flowout” styles on the menu, including Willowy (smooth and sleek), Calypso (loose beach waves), and Wispy (especially for women with bangs). The stylists use MoroccanOil and Kevin Murphy hair products, while Vapour products line the makeup station.

We opted for the signature straight-with-body blowout, the Flow.

What do you think? Not bad, in our opinion.

Flow is located at 11700 Plaza America Drive, just off the Dulles Toll Road. There’s no sign yet on the storefront, so it might be difficult to find the salon for a few days—just look for the space with bright lights and lots of pink.